On Saturday, June 26, 2021, Ayo Animashaun, entrepreneur and owner of Nigeria’s number one urban culture station Hip TV, launched ‘Walk For Life’, a 10km/90 minutes fitness walk. He was joined by entertainers, executives and general fitness enthusiasts in Lagos Nigeria, to make the initiative’s first fitness drive.
Walk For Life is tailored for busy high profile personalities, top entrepreneurs, corporate, media and entertainment executives, whose schedules are constantly packed, and do not take the time to catch a break. The Walk aims to encourage a fitness and healthy lifestyle, which ultimately leads to more productivity and serenity of the mind.
Some of Ayo Animashaun’s friends who joined him on the rainy Saturday morning include entertainment personalities like, Funke Akindele, Adebola Williams, Ali Baba, Ramsey Nouah, Bovi, Nancy Isime, Daddy Showkey, Zaaki Azzay, Charly Boy, and Kate Henshaw, to name a few.
Top executives at the fitness drive include, Steve Ayorinde, Former Commissioner of Tourism, Lagos State; Amaechi Michael Okobi, Group Head, Communications & External Affairs, Access Bank; Emanuel Oriakhi, Marketing Director, Nigerian Breweries Plc.; Adeyinka Adebayo, Executive Director, mediaReach OMD and Amaju Melvin Pinnick, President, Nigerian Football Federation (NFF), amongst others.
Speaking at the event, Ayo Animashaun said “I started Walk For Life to inspire people. I’ve been a fitness enthusiast for as long as I can remember. You will either find me running, jogging or playing squash. It’s important as humans that we find time in our busy schedule to keep fit, because if we want to get the best out of our body, we need to give the best to our body.”
The Walk For Life recorded almost a hundred excited participants who received fitness certificates as part of their participation and was done in partnership with the Lagos State Government, GAC Motor, Power Oil, So Fresh, Verve, Amstel Malta Ultra, Aquafina Water with HipTV, TVC, ARISE News, AIT and Super Sport as media partners