Gerety Awards Announces Global Agency And Network Of The Year

Gerety Awards 2021 — The 2021 agency of the year is Cossette and the Network of the year goes to McCann Worldgroup.

The Gerety Awards, the only creative prize to reward the best in advertising from the female vision, today revealed the winning work that earned the program’s top honours for its 2021 competition

“We’re thrilled to be named Agency of the Year at this year’s Gerety Awards,” says Peter Ignazi, Global Chief Creative Officer at Cossette. “The common thread that weaves all of this work together is humanity: the special bond of friendship, the resiliency of sick children and their families, and the quiet compassion that comes from speaking your truth — these campaigns resonate because they reflect parts of our shared human existence back at us. To have that recognized by a trailblazing all-female jury is an honour.”

Cossette is awarded agency of the year with 1 Gold, 2 Silver, 1 Bronze and 5 Shortlisted works.

GOLD IN HEALTH, SILVER IN COMMUNICATION & SHORTLIST IN COMMUNICATION
Title: SickKids Moms VS. Hard Days
Client: SickKids Foundation
Service: Get Better Gifts

SILVER IN HEALTH & BRONZE IN COMMUNICATION
Title: SickKids VS This is Why
Client: SickKids Foundation
Service: Children’s Hospital

“We are honoured to be recognized as Network of the Year at the Gerety Awards, which focus on redefining creative benchmarks through awarding not only the best in advertising, but the work that resonates with the world’s most powerful consumers,” said Bill Kolb, Chairman and CEO, McCann Worldgroup. “We’re especially proud to receive this recognition from an all-female power jury as our network prides itself on inclusivity and making an impact through helping brands earn a meaningful role in people’s lives. I want to thank our diverse and talented creative teams, as well as our brave and risk-taking clients, for working with us to produce work that moves their businesses forward.”

Gerety Awards Announces Global Agency & Network Of The Year

McCann Worldgroup was awarded network of the year with 1 Grand Prix, 3 Gold, 9 Silver, 3 Bronze and 7 shortlisted works from 33 different agencies.

GRAND PRIX IN EXPERIENCE
Title: The Birth of Gaming Tourism
Client: Xbox / Microsoft
Agency: McCann London, UK

GOLD IN HEALTH
Title: Cycle by Freda
Client: Freda
Agency: McCann Madrid, SPAIN

GOLD IN WORKS FOR GOOD
Title: The Unfinished Votes
Client: Change the Ref
Agency: McCann Health, USA