Brand News

Brand Africa To Announce Top 100 Most Admired Brands In Africa

Brand Africa is to unveil the 2021 Brand Africa 100 (Most Admired Brands In Africa): Africa’s Best Brands rankings – the Top 100 brands in Africa, in a series of multi-country blended live and virtual events starting in Uganda at 08h45 and closing with a live event in Ivory Coast at 18h00 on Africa Day, 25 May 2021.

As we build back our economies, new opportunities are emerging. Against the backdrop of the AfCFTA which embodies greater intra-Africa trade, self-sufficiency and a commitment to build back better, how will African brands and businesses react and reposition themselves post the pandemic? Which brands have retained, improved or lost their status among African consumers? Which brands are recognized for having been helpful during the Covid-19 pandemic?

Programme

The multi-country blended launch programme, hosted by Brand Africa founder and Chairman, Thebe Ikalafeng on 25 May 2021 will start in Uganda in a virtual announcement of the global, East Africa, and Uganda results at 08h45.

These announcements will be followed by consecutive events in Lesotho at 09h45 SAST, Botswana at 11h30 SAST, Namibia at 13h15 SAST, Nigeria at 14h00 WAT and close with a live launch in Abidjan, Ivory Coast at 18h00 GMT.

Advertisement

All announcements will feature panel discussions and/or keynote addresses with local and pan-African thought leaders and brand builders and profiles of leading brands.

Brand Africa 100: Africa’s Best Brands

Established in 2011, the Brand Africa 100: Africa’s Best Brands rankings are the most authoritative survey and analysis on brands and underlying businesses in Africa, based on a study by Geopoll across over 25 countries spanning all the five economic regions. Collectively they account for over 75% of the population and over 75% of the GDP of Africa.

An analysis of the data by Kantar and Brand Leadership over the past 10 years, has established that on average, only 20% of the brands admired by Africans are made in Africa. What will it be in 2021?

Advertisement

Participants

Leading global and African audience of thought leaders, media, and decision-makers focused on building, investing in, and/or influencing businesses and brands in Africa

Over the years, Brand Africa 100: Africa’s Best Brands has been hosted by the Johannesburg Stock Exchange, Kenya Stock Exchanges, and Nigeria Stock Exchanges and featured these exchanges’ and other leading African businesses’ CEOs, Chief Marketing Officers, Media, Entrepreneurs, Thought Leaders such global economist Dr. Dambisa Moyo, nation branding pioneer and best-selling author of Brand America, Simon Anholt and best-selling of Africa Rising, Professor Vijay Mahajan.

The results will once again be published as the cover feature of African Business which will be on sale globally at our beginning of June 2021.

Advertisement

The Brand Africa 100: Africa’s Best Brands events are organized by IC Events, Brand Leadership, and Africa practice, and supported by Africa Media Agency and BCW in communication and the Africa Brand Leadership Academy.

Facebook Comments
Bamidele Bukola

Bukola is a Content Developer and website manager who loves to learn, unlearn and relearn. She has a knack for exploring the tech world. She is always thirsty to learn as the tech ecosystem evolves every day.

Recent Posts

Apple Unveils iPhone 17 Air, Slick, Slimmer Than Previous Models (PHOTOS)

Apple Inc is set to present a slimmer iPhone 17 Air model, marking a potential…

2 weeks ago

Six-Year-Old Ella Shoots, Kills American Police Officer In Mother’s Defense

A six-year-old girl, Ella, fatally shot a 28-year-old American police officer last month after witnessing…

2 weeks ago

LIRS Urges Taxpayers To Meet March 31 Deadline For Annual Tax Return Submission

The Lagos State Internal Revenue Service (LIRS) reminds all individual taxpayers, including self-employed individuals, those…

2 weeks ago

Stanbic IBTC Bank Partners Autochek To Boosts Car Ownership, Disburses N4Bn

Stanbic IBTC Bank, a prominent financial institution in Nigeria, has partnered with Autochek, an innovative…

3 weeks ago

Stanbic IBTC PMI®: Output Growth Accelerates To Fastest In Just Over One Year

The headline figure derived from the survey is the Stanbic IBTC PMI® - Purchasing Managers’…

3 weeks ago

Stanbic IBTC Bank Reintroduces Its Private Banking Offerings To Empower Nigerians Build Lasting Wealth

Stanbic IBTC Bank, a subsidiary of Stanbic IBTC Holdings and a leading financial service solutions…

3 weeks ago

This website uses cookies.