Facebook has revealed new measures it is taking to fight the spread of fake news and misinformation about the novel COVID-19 on its platforms.
Brandnewsday understands that Facebook has announced that it has come up with new steps to take down harmful hoaxes that are shared on its platforms. The world biggest online community revealed that through Facebook’s Newsfeed, users who interact with harmful COVID-19 claims will receive messages on COVID-19 myths debunked by the WHO including misinformation that has led to imminent physical harm.
Thus, it will ensure that all Facebook users who may have read damaging information about the coronavirus get the truth from reliable sources in case they come across these claims again on Facebook.
In an effort to intensify the combat of misinformation on the COVID-19 pandemic, Facebook has connected people to accurate information from health experts to keep harmful misinformation about COVID-19 information spreading on its platforms.
These efforts have seen the company direct over 2 billion people to resources from the WHO and other health authorities through its COVID-19 Information Centre and pop-ups on Facebook and Instagram with over 350 million people clicking through to learn more.
Meanwhile, Facebook has also partnered with over 60 third-party fact-checking organisations worldwide, spanning across 50 languages. The program continues to grow to add more partners and languages.
Once a piece of content is rated false by fact-checkers, Facebook reduces its distribution and shows warning labels with more context. During the month of March, Facebook displayed warnings on about 40 million posts, based on around 4,000 articles by its independent fact-checking partners. When users saw those warning labels, 95% of the time they did not go on to view the original content. To date, Facebook has removed hundreds of thousands of pieces of misinformation that could lead to imminent physical harm.
To support the work of its third-party fact-checking partners, Facebook recently announced the first round of recipients of its $1 million grant programme in partnership with the International Fact-Checking Network. Facebook has also given grants to 13 third-party fact-checking organisations around the world to support projects in Italy, Spain, India, the Republic of Congo, and other nations. Additional recipients will be announced in the coming weeks.
Reacting to the development, Head of Public Policy, Facebook Africa Kojo Boakye said: “To date, we’ve directed over 2 billion people to resources from the WHO and other health authorities through our COVID-19 Information Centre and pop-ups on Facebook and Instagram. As this pandemic evolves, we will continue focusing on the most effective ways to keep misinformation about COVID-19 off our apps and ensure people have credible information from health experts globally and locally.”
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